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CARDO
10-11-2011

Cardo launches groundbreaking helmet-mounted Bluetooth communication and entertainment system for cyclists

Maker of the legendary scala rider® line of motorcycle headsets introduces the cardo BK-1™ for cyclists

PITTSBURGH, PA – (March 20th, 2012) – Cardo Systems, Inc., the world’s market leader in wireless Bluetooth communications for motorcycle helmets, today announced the launch of the cardo BK-1, an innovative communication and entertainment product designed especially for cyclists. The cardo BK-1 incorporates the engineering expertise and user experience the company has gained as maker of the world-renowned scala rider® line of motorcycle headsets. cardo BK-1 delivers voice-activated, two-way, or three-way bike-to-bike communication capabilities that allow cyclists to easily converse with fellow cardo BK-1 users who are up to 1,600 feet / 500m apart. With cardo BK-1, cyclists can also enjoy safe, hands-free use of Bluetooth-enabled mobile phones, MP3 players, or GPS devices.

With a sleek, lightweight design that installs in virtually any bicycle helmet in minutes, the cardo BK-1 offers a safe, convenient, and fun way to converse with one or two fellow cyclists at great distances in full conference mode. Using a noise-cancelling microphone and hovering speakers that avoid ear contact, the cardo BK-1 is all about maximizing comfort and delivering a full range of communication options for cyclists. With the

cardo BK-1, cyclists can use the system to enjoy Bluetooth-enabled entertainment or navigation devices on the go – making, receiving, or declining mobile phone calls via voice command or at the touch of a button. The system connects wirelessly to Bluetooth-equipped MP3 or smartphone players and to GPS devices. This enables cyclists to listen to their favorite playlists, receive in-ear GPS navigation instructions, conduct bike-to-bike intercom communications, or make mobile calls while cycling. The cardo BK-1 offers it all in one remarkably smart system.

Despite its high-end features and functions, the cardo BK-1 is incredibly easy to install and operate. It is designed for road cyclists, triathletes, mountain bikers, commuters, and casual riders alike. For cycling enthusiasts, it brings the benefits of communicating without the need to ride side by side. Additionally, staying in touch removes the uncertainties presented by turns taken by forward riders at intersections, Ts, and Ys in the road.

“The cardo BK-1 opens up a new world of communication and entertainment possibilities for cyclists,” said Cardo's CEO Abraham Glezerman. “Since Cardo Systems has pioneered communication technology for motorcycle and snowmobile helmets, cyclists can benefit from this unique experience and use our cardo BK-1 with confidence, knowing that the technology and design have been perfected in the harshest environments.”

The cardo BK-1 provides up to seven hours of talk time on a rechargeable battery that requires only four hours to fully charge. It comes with a multi-functional USB jack to accommodate operating software upgrades, as well as a universal travel charger. The cardo BK-1 is now available at select distributors, retail outlets and specialty shops. For further information about the cardo BK-1, visit www.cardosystems.com.

About Cardo Systems, Inc.

Cardo Systems, Inc., headquartered in Pittsburgh, PA, has specialized in the design, development, manufacturing and sale of state-of-the-art communication and entertainment systems for motorcycle helmets since 2003. Cardo has pioneered the majority of the most useful and enjoyable innovations for Bluetooth motorcycle and snowmobile headsets. The company's scala rider® line of headsets, now available in over 60 countries, is the world's best selling Bluetooth system for the motorcycle industry.